Tips to Keeping a Happy Office Environment

It’s no secret that happy employees are hardworking employees. While it can be hard to bounce back once morale is low, staying ahead of the..

By Samantha Murch | September 28, 2016
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Categories: HR, Happy Office, Office Environment, Happy Employees

5 Ways to Improve Your Pitch Process

We’ve all received those super vague RFPs. You know, the ones with the target demo of women 18 to 35” that lumps together college kids, early..

By Amelia Robinson | September 26, 2016
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Categories: agencies

Five Tips for Planning and Executing a Brand Event

 Whether it is a sold-out sponsored concert or an intimate corporate gathering, planning and executing any event for a brand can be a daunting..

By Shauna Cooney | September 23, 2016
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Categories: Events, Executing, Brands, Tips, Planning

The Importance of Marketing for Start-ups

“MARKETING”…the term that seemingly makes start-ups cringe at its every mention. We get it, you’re new to the scene and you want to build your..

By Brittany Gentile | September 20, 2016
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Categories: Startups, marketing, budget

Life Lessons From a Cup of Coffee

I’m a snob. It pains me to admit this. I consider myself a simple girl who prefers simple pleasures. But coffee…

By Beth Brodeur | August 31, 2016
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Categories: HR

Pricing Procurement

If I were a betting man, I’d be willing to put a sizable amount of money against the fact that no creative services professional has ever been..

By Erik Cannon | August 23, 2016
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Categories: procurement

Maximize Promotional Dollars as a Startup

 
Startups, agencies, and brands; the core of marketing and advertising.  A new product breaks into the market and with that comes the need..

Trust is Your Campaign

You've heard it before: "Well, that's great, but it's a lot of money, and I don't know if it will drive our sales." It's a reasonable concern for..

By Amelia Robinson | August 18, 2016
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Categories: trust in marketing

Six Tips to Creating Shareable Events

Live events are a great way to personally and authentically connect with your consumer. They can also prove to be a great asset for your social..

Up, Up and Away: A First-Person Lesson in Target Audience Marketing

Over the last six years, the marketing industry has taken me many places—for meetings, events, trade shows, and conventions. To prepare for these..

By Alex Miniak | August 15, 2016
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Categories: Startups, brand marketing

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